20 days old

Market Intelligence & Strategy Manager, Corporate

Scottsdale, AZ 85251
  • Job Type
    Employee

Job Description Summary

As a Corporate Strategic Marketing Manager working for Taylor Morrison you will support the strategic initiative work of Taylor Morrison especially as it relates to market research, market intelligence, and customer segmentation. General areas of emphasis may include: strategic planning, presentation preparation for Senior Management, strategic marketing initiatives, competitive intelligence work, consumer-focused initiatives (e.g., segmentation definitions and modeling, MPC launch analyses), and assisting with large acquisition submissions for the Companys Investment Committee. Actionable insights will be presented to various stakeholders as a consumer voice is communicated as strategic initiatives are contemplated.

Job Details

We trust that as a Corporate Strategic Marketing Manager you will: (responsibilities)

  • Able to understand, interpret and report on real estate and economic data
  • Ability to understand the market trends and analysis particular to our sites and future sites
  • Ability to analyze resale market trends and competition - understanding of the competitive frame work and the implications on pricing, features, home type, buyer type
  • Assist in all phases of primary qualitative research (surveys, focus group moderation, etc.)
  • To provide weekly and monthly reporting on key business metrics
  • To support the implementation and evaluation of research studies
  • Provide ad hoc research and analysis as requested
  • Assist in the development and implementation of annual research plans to monitor and measure key business metrics
  • Assist in the development and implementation of research studies to support new business opportunities
  • Assist with the land purchase exercise process
  • Other duties as assigned

What you will need: (competencies, behaviors & attributes)

  • Curiosity
  • Critical Thinking
  • Detail Oriented
  • Multi-Task
  • Persistence
  • Self-Starter
  • Sense of Urgency

About you:

  • Bachelors degree in Marketing, Business, Statistics or other related field or equal marketing experience
  • Homebuilding experience strongly preferred, but not required
  • 2 years experience working in an analytical/reporting capacity and having implemented successful programs, 5 years preferred
  • Demonstrated skills, knowledge and experience in the design and execution of primary consumer research and general real estate market research
  • Strong creative, strategic, analytical, organizational and personal sales skills
  • Strong Excel and PowerPoint skills
  • SPSS and/or Qualtrics Knowledge a plus
  • Superior oral and written communications skills

FLSA Status: Exempt

Will have responsibilities such as:

  • Office or non-manual work, which is directly related to management or general business operations
  • Act as a primary component of which involves the exercise of independent judgment and discretion about matters of significance

Essential Functions:

Successful job applicants will be able to perform these functions. Reasonable accommodations will be made to enable individuals with disabilities to perform the essential functions.

  • Report to Division/Corporate Office/Community daily and adhere to schedule
  • Ability to access, input, and retrieve information from a computer and/or electronic device
  • Ability to have face to face conversations with customers, co-workers and higher level manager
  • Ability to sit or stand for long periods of time and move around work environment as needed
  • Ability to operate a motor vehicle if applicable
  • Comply with company policies and procedure

Physical Demands:

  • Must be able to able to remain in a stationary position up to 50% of the time
  • The ability to frequently lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds

*Taylor Morrison experience and/or successful completion of training program may override required education and/or experience requirement.

Job descriptions are not intended as, nor should be construed to be, exhaustive lists of all responsibilities, skills, efforts, or working conditions associated with a job. They are intended to be accurate reflections of those principal job duties and responsibilities essential for making fair pay decisions about the job.

Benefits of Working With Taylor Morrison

We are looking for dedicated professionals that share our values of putting the customer - and their needs - first.  In addition to a great team atmosphere, career development and advancement opportunities, we offer full-time employees an extensive benefits package, to include:

  • Competitive Compensation
  • Health Care - Medical/Dental/Vision/Prescription Drug Coverage
  • 401(k) with Company Matching Contributions
  • Flexible Spending Accounts
  • Disability Programs
  • Employee & Dependent Life Insurance
  • Vacation & Company Holidays
  • Tuition Reimbursement
  • Employee Home Purchase Rebate Program
  • Home Mortgage Program
  • Employee Assistance Program (EAP)

Categories

Posted: 2021-10-05 Expires: 2021-11-22

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Market Intelligence & Strategy Manager, Corporate

Taylor Morrison
Scottsdale, AZ 85251

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