22 days old

Parsons Federal Credit Union- Vice President of Marketing

Pasadena, CA 91101
  • Job Code
    R119697

Minimum Clearance Required to Start:

Not Applicable/None

Job Description:

Parsons Federal Credit Union- Vice President of Marketing

Target Location: Pasadena,

Parsons Federal Credit Union is made up of member-owners who take pride in where they bank. We have proudly served the financial needs of Parsons Corporation, its affiliates, and their family members since 1975. Today, we have expanded our footprint, delivering outstanding service to members located around the world through innovative technology.

For over 45 years, we have been a safe and secure financial institution; through prudent investments, operational integrity, and financially astute members, we look forward to serving our members for many years to come.

Job Summary:

Develops the company's marketing strategy in accordance with the short- and long-term strategic goals by studying economic indicators, tracking demand by company services, identifying customers and their current and future needs, and monitoring the competition. Responsible for the overall member experience by introducing innovative products and services to help secure our core purpose. Responsible for employee experience by training on new credit union products and services and primarily a lead in working with managers to ensure training and support.

Responsibilities:

  • Leads the formulation, implementation, evaluation and administration of the company's marketing and market development functions to include new product/service evaluation, development, and implementation.

  • Achieves financial objectives by establishing objectives; developing budgets; controlling costs; maximizing use of assets. Ensures continual analysis (i.e., Marquis) to measure and improve services. Approves all expenditures of annual marketing budget.

  • Monitors and provides recommendations to improve member's experience. This includes product / services as well as staff interaction with the members.

  • Works with the management team in providing oversight to the overall direction of employee training as well as reward systems. Helps ensure our employee engagement aligns with our core purpose.

  • Ensures that marketing promotions meet or exceed set objectives. Measures results on major campaigns and reports results to President/CEO and Chief Retail Officer/CRO. Presents and communicates all marketing programs to management and personnel.

  • Participates on various boards and committees for financial and advertising industries and reports market information to executive management. A participating member of Pricing Committee and ALCO within the credit union.

  • Must comply with all company policies and procedures, applicable laws, and regulations, including but not limited to, the Bank Secrecy Act, the Patriot Act, and the Office of Foreign Assets Control.

  • Effectively hires, trains, mentors, and directs the activities of department personnel. Accomplishes staff results by communicating job expectations; planning, monitoring, and appraising job results; coaching, counseling; initiating, coordinating, and enforcing systems, policies, and procedures. Reviews and evaluates performance of subordinate personnel, and recommends salary adjustments, promotions, discharges, and other personnel required actions.

  • Coordinate's usage of third-party financial analysis tools including but not limited to customer data compilation, MCIF and customer survey.

QUALIFICATIONS:

  • Minimum 7+ years of similar or related Marketing experience

  • College Degree in Marketing, Finance, or related field

  • MBA preferred

  • Excellent communication

  • The ability to motivate or influence internal or external senior level professionals is a critical part of the job, requiring a significant level of influence and trust.

  • Obtaining cooperation and agreement on important outcomes via frequently complex, senior level dialogues.

  • Professional level of written communication skills is essential to the position.

  • A working knowledge of basic data processing system concepts pertaining to desktop publishing and MCIF is necessary.

Parsons (NYSE: PSN) is a leading technology firm driving the future of defense, intelligence, and critical infrastructure. By combining unique technologies with deep domain expertise across cybersecurity, missile defense, space, connected infrastructure, and smart cities, we're providing tomorrow's solutions today. With a history of disruption beginning in 1944, we apply our distinct perspective to help our customers confront the issues of tomorrow in every domain-land, sea, air, space, and cyber. Our range of capabilities and our global network of resources lets us layer and integrate solutions to respond to any challenge with unmatched agility. In a time of rapid change, we see infinite sources of inspiration to fuel our creativity and enable the innovation necessary to accomplish our quest of delivering a better world. For more about Parsons, visit us at parsons.com and follow our quest on Facebook, Instagram, Twitter, and LinkedIn.

Categories

Posted: 2021-07-09 Expires: 2021-08-09

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Parsons Federal Credit Union- Vice President of Marketing

Parsons Corporation
Pasadena, CA 91101

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